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H2O-no for Becks

Posh and Becks: Water and sport

Brand Beckham is planning to launch its very own water. Yes, sup on the famous England captain’s very own H2O.

Developed from the sweat of his brow, David incorporated is weighing up if he is going to drop his 10 year association with fizzy drink megagulpers Pepsi in favour of a less sugared Beckham-branded bottle.

The Mirror tells us his Pepsi contract expires next year and the American giant are eager to resign the global superstar.

One source told the paper: ‘David Beckham has had a fantastic relationship with Pepsi - it's one of the longest running contracts in its history.

‘But after 10 years he feels there are other things he could do. He is a global brand in himself and there is more scope for him to promote his own products. He has an idea for creating a range of healthy products, including water. That's something PepsiCo might develop with him.

‘David is keen to go down the healthy route to keep in with his sporty image. And Pepsi is desperate to keep him. So who knows...’

Yes, who knows. Bottle of Becks anyone? Beer’s healthy isn’t it?

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